Baker & Bond Packaging Design
THE CLIENT
Baker & Bond are a new e-liquid brand, wanting to break into the market.
THE BRIEF
Baker & Bond asked Breathe Creative to create a premium packaging design and brand in the extremely competitive e-liquid market. It’s aim was to encapsulate a truly British product that offered exciting yet sophisticated flavour profiles, and also emulate the global British Brand reputation – Quintessentially British – sophisticated, elegant, stylish, complex and unique heritage.
THE SOLUTION
So we created a brand that took from the past and also looked to the future. We produced the packaging design, point-of-sale design and promotional material as well as an e-commerce website.
THE RESULT
The new brand had a very successful launch and lots of positive feedback.
